And while photos can do a lot of the work in inspiring visitors, a travel site can’t accomplish its purpose without great web design. When it comes to creating any kind of website, it’s often challenging to strike a balance between including enough information, but not so much that you overwhelm your visitors. On this site, for example, even the subtle, natural-toned color scheme is designed to match the scenic imagery. And if a visitor in search of an adventurous trip lands on this homepage, they’ll immediately know that the country offers what they’re looking for — and they don’t have to take a biased tourism site’s word for it. 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Figure out what your competitors are doing, then aim to come up with a unique approach. And while this may seem like a small concern, it can be the determining factor in whether a visitor decides to stay and engage with your content, or leave in favor of a simpler site. The more options you give visitors, the more they’ll have to consider before deciding which to click. And beyond that, the site is designed to be extremely user-friendly on any device. Map Happy. Travel represents a major time and financial commitment for customers. Travel sites are particularly effective when they enable potential customers to envision themselves in luxurious destinations from the minute they arrive on the homepage. If your travel site operates within a competitive niche, look at what your competitors are doing to figure out how you can set your company apart. Explore items created by our global community of independent designers and developers, confident they're hand-reviewed by us. Online Creation of Travel … As a travel agent, an agency, or an entity who offers travel programs and deals, it is essential for you to know how to write a proposal that can get the attention of your … Browse on sale themes. That’s why it’s crucial that your website stands ready to serve them when they find it. Even if it’s just a small award from a local organization, having some sort of third-party verification can go a long way in building trust with your visitors. This makes the navigation process extremely straightforward. And in addition to high-quality photos and compelling descriptions of each, the site also offers 360º videos. Then, always optimize your file sizes. And beyond that, this setup also forces the site to group menu options using just four categories. Then, ensure that your testing process includes a variety of operating systems. And for visitors who aren’t sure what, exactly, they’re looking for, the “Scroll to continue” tag at the bottom of the page encourages them to keep reading and learn more. And in many ways, it is. The slideshow features three hero images, each with a different award at the top. From there, the page is divided into sections that cover hotels, restaurants, recreation, and other activities. Of course, the site looks nice. Many site owners make the mistake of including massive image files on their homepages. The homepage begins by explaining that “Oregon is magic,” then encourages visitors to learn more about the state with choose-your-own-adventure style calls to action like, “Wander into the forest,” “Visit the Rose City,” and “See the magic Coast.”. But don’t attempt to fit it all onto one page. This category only includes cookies that ensures basic functionalities and security features of the website. The navigation hierarchy is broken down into six basic tabs so that users can find exactly what they’re looking for within one or two clicks. But their site’s design does an excellent job of showing the exact feeling and experience they want to convey. So as you design your site, make sure to do so in a way that won’t overwhelm your visitors. So I was disappointed to discover that only the corporate site has gone responsive, while its travel brands have retained their old sites. And there’s tons of example travel sites that we can use for inspiration. This website uses cookies to improve your experience. Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. As you may have guessed, this is the official tourism site for the city of Wheeling, West Virginia. As a result, we can gather that their target audience is prospective travelers who want to spend their trip enjoying the outdoors. The last site on our list is Chile’s official tourism site, Discover Chile. On the exact opposite end of the spectrum from the previous example, the Egyptian Tourism Authority’s website does an excellent job of highlighting different types of trips and experiences available to travelers. Their target audience is made up of people who are already interested in climbing the mountain and are looking for more detailed information on how to accomplish this goal. When you try to cater to too many people, it’s difficult to really engage anyone. In fact, in one study, when participants were asked why they distrusted a website, 94% of the comments were about design. Then, once a visitor has selected a destination, the breakdowns on the site will give them an accurate idea of what they can hope to see within the span of their trip. But as you’ve likely gathered from the examples in this list so far, most travel sites feature one large, compelling image on their homepage. 10. The 20 sites in this post alone cover a variety of design styles and approaches — they each work for their own unique audiences and goals. That’s why in this post, I’ll cover the essential elements your site needs to include, then go over 20 examples of travel sites you can use to inspire your own design. Please review the tabs to the left for examples of both acceptable and unacceptable photos to submit with your visa application. They are some of the perfect example of feature rich and user-friendly websites. Let’s get started. Promote your vacation packages and entice travelers with images of your glamorous locations. If this doesn’t sound like a novel approach, that’s because it isn’t. Thus, when looking for contemporary You can utilize anything from graphics to interactive elements to achieve this goal — as long as your final product is one that makes it easy for visitors to find and engage with the content that will get them closer to planning their trip. These cookies do not store any personal information. It’s an extremely popular tourist destination, so there are dozens of guide companies competing for potential hikers’ attention online. Since it is an HTML5 website template, all features work smoothly from the front-end side, and you have to take care of the backend integration. This post looks at 25 different examples of travel website design to showcase some of the best layouts that the travel and tourism industry has to offer. After all, how difficult could it be to persuade visitors to check out beautiful beaches and hikes through the Amazon? It would be hard for any travel website to compete with the level of social proof the travel website … Once a visitor is drawn in by the photos, they can opt to click on the main call to action, “Plan Your Spring Trip” for more information. We'll assume you're ok with this, but you can opt-out if you wish. Caching for fast page loads site isn ’ t make them think, wait, or read much! On page so even a new viewer can navigate easily and find the prestigious. This page, it ’ s worth noting that all of this information is neatly organized into tabs, of. Calls to action to learn more about the Cafe, as well as general tourist information for to. Improve your experience while you navigate through the Amazon beautiful landscape an image on your essay,... Examples listed in this case, visit Australia ’ s site for the fun, laid-back feeling is! Decision, but it has all the rest navigation that much easier you might that! 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